2012 IT Prediction: Mobility Initiatives Drive Employee Productivity and Enhance Customer Value
In 2011, the Consumerization of IT trend saw iWorkers expecting access to corporate resources from a wide array of both company and employee-owned mobile devices. IT organizations eventually responded by developing mobile device management solutions and adopting strategies to accommodate secure access needed to effectively conduct business.
In 2012, we expect organizations to move beyond providing basic mobile device management services, and strategically develop more sophisticated methods for managing, securing, maintaining and deploying an ever-growing number of mobile devices and applications within their organizations.
We also predict that organizations will devote significant resources to developing new applications and reengineering business processes as they look to connect with clients and improve employee productivity. Here’s how.
Mobile Device and Application Management
The rapid adoption of consumer mobile technologies is challenging the traditional model of managing and securing IT endpoints within the enterprise, forcing organizations to alter their approach to device management. To get a better handle on managing and deploying their mobile applications, we expect organizations to adopt enterprise App Stores and emerging Mobile Application Management (MAM) solutions. Enterprise App stores will be used to securely provision, deploy, and audit corporate approved mobile applications. To provide even more robust application management services and address management needs not fulfilled using mobile device management, we expect organizations to begin to adopt MAM solutions. MAM solutions provide functionality including application provisioning, patching, monitoring, virtualization, license management, and enhanced security by isolating corporate data and protecting personal information on “Bring Your Own Devices” (BYOD).
As noted in Burak Bilir’s recent blog post, Taming the Mobile Application Portfolio in your Enterprise, we believe that organizations will require Mobile Device Management, Mobile Application Management, and well-defined processes in order to effectively manage mobile applications in 2012.
Process Re-Design for Mobility
As part of their mobile application development and application-enablement initiatives, we expect organizations to also review existing business processes to uncover process re-design opportunities in a new, mobile context. Mobile-enablement can streamline and optimize existing processes, and more importantly can enable business process innovation by re-thinking how processes can be delivered more effectively using mobile devices. Enhanced information available from mobile device sensors and inherent analytics capabilities will offer prime opportunities to enhance processes as organizations look to connect with clients and improve employee productivity.
In summary, we recommend that as organizations move forward to mobile-enable both internal- and customer-facing mission-critical applications, they also review existing processes to uncover process redesign opportunities in a new, mobile context. To provide more robust application management services and embrace business opportunities introduced with the Consumerization and BYOD trends, organizations should utilize enterprise App Stores and adopt Mobile Application Management solutions.
In 2012, as mobile devices become the computing platform of choice for employees and customers, we expect organizations to fully embrace enterprise mobility as the preferred channel for doing business. This will provide important opportunities for IT organizations with a well thought out mobility strategy to support business growth and gain a competitive advantage.