Enterprise Social Business Insights from the CITE Conference + Expo

May 9th, 2014Social Business

“Taking the Complexity Out of Enterprise Social Business Transformation,” was the focus of a three-hour workshop conducted by Gloria Burke, Chief Knowledge Officer at Unisys, during the CITE Conference (Consumerization of IT in the Enterprise Conference + Expo) on Sunday, April 27, 2014 in San Francisco.

This workshop outlined a best practice approach to building an enterprise social business transformation strategy focused on developing:

  • A clear end-state strategic vision,
  • Well-defined objectives and goals,
  • Leadership and stakeholder alignment, and
  • A compelling case for change

Emphasis was placed on identifying and prioritizing business issues and requirements in order to build a holistic, end-to-end implementation road map; and leveraging the right mix of social technologies, employee engagement and integration with business processes in order to derive the maximum ROI from social technologies.

Burke also conducted a 30-minute breakout session on Monday, April 28, 2014 at 2:30 p.m. entitled, “The Workplace: Business Transformation through a Social Enterprise.” During the packed-house session, she took attendees through the Unisys award-winning case study that showcases how Unisys developed and implemented a large scale holistic, end-to-end enterprise social business transformation that enabled its 23,000 globally dispersed employees to connect, share, and learn via a common enterprise-wide collaborative social platform.

Through its communities of excellence model, Unisys employees engage with leadership and subject matter experts to evolve their expertise, leverage knowledge and best practices to improve the quality of their work, and share and crowd-source ideas that contribute to new and refined innovations.

Results of the case study revealed that Unisys achieved a 91% adoption and use rate among a targeted group of 16,000 employees and an overall global employee adoption of 78% within 18 months of launch of its new social business platform.  Results showed significant improvements in speeding access to knowledge and expertise at the time of need, cross organizational collaboration, employee learning, and market agility.

Unisys, an industry recognized leader in Enterprise Social Business Transformation, was named as  as a finalist for “Best Collaboration Project” during the CITE Awards Ceremony breakfast on Tuesday, April 29, 2014.

For more information about Unisys Unified Social Business, a holistic, end-to-end approach to enterprise social business transformation, and how your company can derive the greatest value from social technologies, visit our Unified Social Business web site.

Tags-   CITE Conference Social Business Transformation Unified Social Business


Andrea Morin

Andrea D. Morin brings over 17 years of advertising, marketing, public relations and social media agency experience to Unisys as an Enterprise Social Business Strategist.