When it comes to snackable marketing: you have to make your content attractive to the people you are speaking to. You have to give them what they crave. You can’t approach snackable marketing like a dietician who objects, “But Brussels sprouts are good for you!” People don’t care.
Posted by: Celso Puente on October 17th, 2017
Leaving the European Union, so the campaign slogans promised, would hand the United Kingdom control of her borders again
Posted by: John Kendall on October 17th, 2017
This is the 30th blog in a series about security and how security is about how you think. We’ve all done “it” – clicked on a link, opened up an attachment, typed in sensitive information to a website. What could possibly go wrong?
Posted by: Michael Kain on October 10th, 2017
Replacing Airline Passenger Service (PSS) Systems comes with its set of challenges. Airline Passenger Service Systems have existed since 1960s, basically unchanged for five decades. Replacing PSS is a complex task and involves high costs. A solution is required which would allow a gradual, seamless, and complete transition to a modern PSS.
Posted by: Donna Sundstrom on October 10th, 2017
For over 20 years, Unisys has built and sustained a state of the art weather data center and hub out of our Malvern, PA Technology Center. The blog discusses Unisys' Weather solutions that excel in maintaining the critical networks and weather feeds required by clients.
Posted by: Brian Hughes on October 6th, 2017
A recent survey of 200 federal IT executives on IT modernization, sponsored by Unisys and conducted by research company Market Connections, found that the cybersecurity implications of IT modernization were never far from respondents’ minds.
Posted by: Venkatapathi Puvvada on October 5th, 2017
I’m a huge fan of snackable content and as a marketer, I am immersed in it. From this professional vantage point, I have observed that the best snackable content is not noteworthy because it is short, quick, and easy. The best snackable content is defined by being mouthwatering, tantalizing, and intriguing.
Posted by: Celso Puente on September 28th, 2017
Unisys commissioned a research paper into big data in policing. This was viewed through the lens of an assessment of Law Enforcement requirements, expectations and priorities.
Posted by: John Wright on September 20th, 2017
Security is a theme that has caught the attention of the healthcare industry. Unisys is proud to be a part of the HIMSS Healthcare Security Forum, Boston, where experts in this domain connect and exchange ideas and best practices.
Posted by: Reshmi Nair on September 11th, 2017
This is the 29th blog in a series about security and how security is about how you think.
Posted by: Michael Kain on August 29th, 2017