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When it comes to snackable marketing: you have to make your content attractive to the people you are speaking to. You have to give them what they crave. You can’t approach snackable marketing like a dietician who objects, “But Brussels sprouts are good for you!” People don’t care.
Posted by: Celso Puente on October 17th, 2017
I’m a huge fan of snackable content and as a marketer, I am immersed in it. From this professional vantage point, I have observed that the best snackable content is not noteworthy because it is short, quick, and easy. The best snackable content is defined by being mouthwatering, tantalizing, and intriguing.
Posted by: Celso Puente on September 28th, 2017
Article promoting our new digital transformation maturity survey in conjunction with the British Computer Society (BCS) and inviting readers to take the assessment on behalf of their respective organizations.
Posted by: Nick Evans on August 3rd, 2017
I’m pleased to announce that we have begun to roll out Wave 2 of the 2017 Unisys Security Index™ -- the only recurring snapshot of consumer security concerns conducted globally. In Wave 1 we gauged the general security concerns of more than 13,000 consumers in 13 countries worldwide. In Wave 2, we measured security concerns on one of the fastest-growing IT phenomena of our time: the Internet of Things (IoT).
Posted by: Ann Sung Ruckstuhl on July 25th, 2017
How U.S. federal agencies can meet mandates for digital transformation.
Posted by: Venkatapathi Puvvada on July 19th, 2017
A reflection on the milestones achieved by the Unisys team and a renewed energy for what is to come as we focus on enhancing, extending, and expanding the value we bring to our clients.
Posted by: Eric Hutto on July 11th, 2017
Today, I am pleased to announce the results of the 2017 Unisys Security Index™ – the only recurring snapshot of security concerns conducted globally. Initially launched 10 years ago, the index provides an ongoing, statistically-robust measure of consumer concern about security, and this year, shows that security concerns abound – in fact, they are higher than ever before.
Posted by: Ann Sung Ruckstuhl on June 20th, 2017
Security is at the forefront of everything Unisys does – not just with particular products or services, but rather that it is integrated into all of our solutions. Today’s launch of our Unisys Security Index™ results reinforces our company vision: to enhance peoples’ lives through digital security as well as our commitment to security – both internally and externally with our clients.
Posted by: Peter Altabef on June 20th, 2017
This is a really exciting day for me, as I join Unisys as Chief Marketing Officer. This is truly a great time to be with the company, and I’d like to share just a few of the reasons that led me to choose Unisys.
Posted by: Ann Sung Ruckstuhl on December 5th, 2016
Client-facing individuals in the technology space have a unique opportunity to provide insight and innovation to their customers.
Posted by: Dwayne Dixon on April 4th, 2016